Portfolio & Case Studies
A snapshot of the systems, growth, and revenue I’ve helped build. Names can be anonymized on request for private brand engagements.
TikTok Growth & Live Selling (ValenciaBreaks)
From new accounts to a combined 150K+ followers and 3M+ views by treating every clip and live as part of a single growth engine.
- Implemented hooks, storytelling, and retention edits that 2–5x’d average performance
- Built content calendars aligned with live show cadence and drop schedules
- Turned organic content into a steady source of new buyers for live shows
TikTok Shop Seller Optimization
Restructured the seller funnel to improve conversion and increase GMV through better on-stream packaging and off-stream systems.
- Optimized product cards, titles, thumbnails, and pricing
- Refined break structure and on-stream messaging to improve add-to-cart and purchase
- Contributed to 38K+ TikTok Shop orders, Gold Star Seller rank, and a strong 4.7★ store rating
Whatnot & Multi-Platform Livestream Performance
Supported high-volume shows on Whatnot and eBay Live with strong repeat purchase behavior and tight operations.
- Managed listings, stream pacing, and live chat communication
- Trained team members on show setup, closing techniques, and customer care
- Helped drive 7.9K+ Whatnot orders at a 4.9★ seller rating, plus additional sales on eBay Live
